
Leading in Product Integrity Assessments (PIA)
Product Integrity Assessment (PIA)
To ensure your food product has not been tampered with, consider the Product Integrity Assessment (PIA)—a standard developed by IFS in collaboration with leading retailers. This integrity assessment helps prevent fraud and safeguard product authenticity by promoting transparency across organisations and supply chains. It evaluates both the structure and practical implementation of a manufacturer’s integrity system. Our team is ready to guide you through the process and provide expert advice.
PIA at a glance
A Product Integrity Assessment increases transparency
This helps to prevent food fraud and guarantee product integrity
We analyse the risks and draw up control measures
This ensures that your product complies with what you communicate to customers
Analysing risks and control measures
The standard outlines requirements relating to operational, administrative, organisational, and economic processes within your organisation. Its scope extends beyond what you might be familiar with from quality standards such as BRCGS Food or IFS Food. Based on the PIA, we assess potential risks and establish appropriate control measures to ensure compliance with product integrity requirements.
Transparency in the product flow
In addition, the standard includes an operational and administrative system for the labelling, separation, quantification and traceability of raw materials and end products. This creates complete transparency in the product flow. Ultimately, the effectiveness of the entire system will be assessed through internal audits, improvement circles and management reviews.
Responsibility and product warranty
Product integrity is the guarantee that a product (content and packaging) fully complies with what is communicated to customers and consumers, including legal requirements. The product integrity management system consists of a series of regulations applied by your company to achieve and monitor product integrity. This includes managing potential risks present in the supply chain. The PIA is intended to safeguard all processes and activities under your responsibility. Checking incoming goods is an important part of the integrity program.
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Leading companies in this service

Normec QA
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FAQ
Frequently asked questions
A Product Integrity Assessment is a standard developed by IFS and leading retailers to prevent food fraud and ensure product authenticity. It evaluates both the structure and implementation of a manufacturer’s integrity system.
The PIA improves transparency, helps assess risks, and puts control measures in place. It ensures that the product matches what is communicated to customers and complies with legal requirements.
During a PIA, operational, administrative, organisational and economic processes are assessed. Checks on incoming goods, labelling, separation and traceability are also part of the integrity system.